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I am a small business Conversation Consultant and public speaker that uses the power of the internet to leverage your success. Productivity in Context is a web magazine focused on Productivity and tools for organizing. Make this your headquarters for improving your life and work through increased mindfulness, education, and workflow practices.

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Productivity advice from Seth Godin:
Is effort a myth?

With that forewarning, here’s a bootstrapper’s/marketer’s/entrepreneur’s/fast-rising executive’s effort diet. Go through the list and decide whether or not it’s worth it. Or make up your own diet. Effort is a choice, at least make it on purpose:

1. Delete 120 minutes a day of ’spare time’ from your life. This can include TV, reading the newspaper, commuting, wasting time in social networks and meetings. Up to you.

2. Spend the 120 minutes doing this instead:

* Exercise for thirty minutes.
* Read relevant non-fiction (trade magazines, journals, business books, blogs, etc.)
* Send three thank you notes.
* Learn new digital techniques (spreadsheet macros, Firefox shortcuts, productivity tools, graphic design, html coding)
* Volunteer.
* Blog for five minutes about something you learned.
* Give a speech once a month about something you don’t currently know a lot about.

3. Spend at least one weekend day doing absolutely nothing but being with people you love.

4. Only spend money, for one year, on things you absolutely need to get by. Save the rest, relentlessly.

If you somehow pulled this off, then six months from now, you would be the fittest, best rested, most intelligent, best funded and motivated person in your office or your field. You would know how to do things other people don’t, you’d have a wider network and you’d be more focused.

What would you do with 120 minutes?

If you found this post useful, please share it with your friends on Twitter using the tinylink http://tinyurl.com/5gh894. Thanks, I appreciate it! Feel free to comment below, I enjoy discussing these ideas. ~@Stephen