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Ryan Rasmussen at Collaborative Ideation: a sandbox for open innovation

Tapping the talent across the counter posted by Ryan Rasmussen @ 7:15 am
Bring your customers to the design table.
PoppingBeaver began a discussion thread on DiyPlanner.com expressing a desire for more varied color selections in our leather notebooks. [ Levenger Colours ] I responded with a pretty open question. “What colors would you like to see?”

The resulting color suggestions have been nothing less than stellar. Several community members have offered very specific tonalities backed with meaningful reasons why they would succeed.

This morning, I was floored by this visual response:

(Giddyfizzorangerings @ FlickR)

Participation within industry-specific communities can lead to significant contributions from its members.

Indeed. Keep’em coming Ryan!

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