Welcome back! It's good to see you again. Please note that I am now publishing all new material at my hub site: In Context Blog

I saw this at Ian’s Messy Desk yesterday, and thought it looked interesting. So I took the survey and looked at the current results. There were some interesting trends, primarily that a big chunk (40%) of the respondents were students. So I contacted Rachel about the survey and getting a copy of the final report. She was very glad to agree, and sent this email request for my readers.

Please support her project by taking a few minutes to complete the survey, thanks.

This is the email Rachel sent:

Hello,

My name is Rachel Chen and I am a Master of Science in Marketing student from Brunel University, West London. My research topic is “Brand Image Influenced by Blog Advertising”. This study is in partial fulfillment of the requirements for the degree of Master of Science in Marketing from the Brunel Business School, Brunel University, West London

This Research is a Marketing Research Study to determine how blog advertising influences the image of brands which were mentioned positively on personal blogs or network blogs. There’s not much research in this field.

How does a Blog reader feel when reading blogs that positively mentioned about products/services/companies?
Do they really trust in what you’ve read?

I really need BLOG READERS like you to participate in this research because you can give me valuable opinions.

You can simply help me complete this survey by follow this link:

blogadvertisingsurvey.blogspot.com

or by using this URL to start the survey:

http://www.stellarsurvey.com/s.aspx?u=6741aa32-ecaa-4808-9646-4bab73ef8739

I will hold the responses to the survey in strict confidence. I am not tracking the IP addresses of respondents. You will not be required to give your name. By completing this survey you are giving your informed consent to the researcher (Rachel) to analyze the data. If you do not want to participate in this study please do not fill out this survey. About 15 minutes to complete this survey.

Contact me at: bm05rrj@brunel.ac.uk

Thanks a lot,
Rachel